Our Story
POEDAGAR – The Art of Modern Time
2017 – The Origins
It all began in 2017, in a small design studio where three watch enthusiasts decided to create something different. Their vision : to fuse the timeless elegance of Swiss watchmaking with the dynamic energy of modern European design. Thus, Poedagar was born — a name that symbolizes power, precision, and passion for detail.
2018 – The First Models
After a year of research and prototyping, Poedagar unveiled its first collection: the Poedagar Classic Series. The design was sleek and minimalist, featuring high-precision Japanese quartz movements. These watches quickly captured the hearts of those who valued elegance and simplicity.
2019 – The Evolution of Design
Poedagar began incorporating new materials : 316L stainless steel, sapphire glass, and premium leather straps. The brand established its core philosophy : 'Every detail counts, because every second matters.'
2020 – The Birth of the ChronoSport Series
The ChronoSport Series launched in 2020, inspired by motorsport performance and precision. These bold chronographs, built for leaders and adventurers, redefined Poedagar’s identity as abrand of strength and sophistication.
2021 – International Expansion
Poedagar entered Asian and European markets, gaining a reputation as a brand of 'accessible luxury'. Its image became synonymous with elegance, ambition, and authenticity. The official slogan was launched: 'Master Your Time.'
2022 – The Soul of Luxury
The Elite Collection was born in 2022 — handcrafted timepieces designed to honor traditional watchmaking. With automatic movements and refined finishes, Poedagar took a confident step into the world of modern luxury.
2023 – Silent Innovation
Poedagar introduced a new generation of energy-efficient movements and anti-reflective sapphire crystals. The brand became a symbol of modern elegance and technical refinement.
2025 – Entering the UK Market
Poedagar proudly enters the United Kingdom — a market defined by precision, class, and endurance. Each watch embodies the brand’s promise : a timepiece built to last, designed to inspire. ‘Time is not to be owned, it’s to be mastered.’ – Poedagar Philosophy.
VISION
To offer the world a timepiece where time becomes art — where every moment reflects strength, precision, and personality.
MISSION
To design watches that unite contemporary aesthetics with horological heritage, combining quality materials, durability, and timeless style.
CORE VALUES
• Precision – Every movement is tested and calibrated for perfect accuracy.
• Design – Inspired by European minimalism and British elegance.
• Durability – 316L stainless steel, sapphire glass, and premium materials.
• Accessibility – A modern luxury for those who value quality.
• Elegance – A watch for every moment, from business to lifestyle.
PHILOSOPHY
“Time is not a measure — it’s a statement.” Each Poedagar watch tells a story: the story of someone who chooses excellence, precision, and distinction.